About
The Origin of EntitySeal
When AI search started to explode in 2025, I began hearing from friends and colleagues across different industries. One was the top real estate agent in Santa Barbara. Another was a leading personal injury lawyer in San Diego. I also heard from a friend who had been running one of the best family-owned HVAC businesses in Atlanta. They were all asking me the same thing. Their customers were asking ChatGPT for recommendations, the answers were wrong, and they wanted to know why.
I began running my own AI search queries to see why they were not being recommended. What frustrated me was that two different people were losing every time it happened. The consumer was being directed to the wrong business. And the business that should have been the recommendation — the one that had earned it over years of doing good work — was losing the customer.
I immediately knew I had to solve this two-sided problem. Yes, I wanted to help some of my closest friends. But this was much bigger than a few people in my inner circle, and bigger than AI search alone. The online review system had been broken well before AI search came along. This was about using data and developing a better solution to match businesses and consumers.
AI changed how customers find businesses. Most businesses are getting it wrong.
900 million people use ChatGPT every week. When someone asks AI for a business recommendation, it doesn’t just relay Google rankings or count five-star reviews. It builds its own answer by evaluating entity data — structured information about what your business is, what you do, where you operate, and whether independent sources can verify those claims.
Most businesses fall into one of two categories: invisible — AI doesn’t mention them at all — or inaccurate — AI mentions them but gets the details wrong, describes them generically, or cites them through directories like Yelp that redirect customers to competitors. Either way, the business loses.
EntitySeal fixes both.
We don’t monitor the problem. We fix it.
The funded companies in this space raised tens of millions of dollars to build dashboards that track whether AI mentions you. They can show you a chart that says you’re invisible. They can’t change it.
EntitySeal is different. We build the verified entity data infrastructure that AI actually reads — structured, accurate, and independently hosted. Every business on our platform is confirmed open, data-clean, and currently active. Most importantly, each is an industry leader. If a business is verified by EntitySeal, AI can trust it.
EntityIQ™ is our proprietary optimization engine that significantly increases how often AI systems cite and recommend your business — bypassing directories, bypassing ads, bypassing competitors.
Our platforms generate thousands of verified AI citations per month from structured entity data alone — zero backlinks, zero ad spend.
Who we serve
We serve businesses that are category leaders and depend on being found — home services companies, law firms, B2B services firms, healthcare providers, and financial advisors across the United States. We also work with private equity firms and multi-location portfolios to deploy AI visibility at scale.
The tools to do this used to cost thousands of dollars a month and required enterprise contracts or agency retainers. We believe every business that does great work deserves to be found — not just the ones with big budgets.
One platform. Starting at $39 a month. Verified and visible.
Our Founder
EntitySeal was founded by Jeff Ferrantino, a technology executive with more than 30 years of experience building and scaling digital platforms.
Jeff’s track record follows a pattern: he helps businesses move first on new technology before the market catches up. In 1996, he helped build the first official collegiate athletic websites for USC, Notre Dame, and eventually 200+ universities. He created the first NCAA sports streaming subscription product, which led to an acquisition by CBS. At Ringier Studios, he pitched CMOs at Disney, Marriott, Hasbro, and HBO on why their brands needed mobile apps — and the company was acquired.
Before launching EntitySeal as a platform in March 2026, Jeff built the proof. He launched ZipPicks and Bay Area Service Hub — two platforms with over 30,000 structured entity pages generating thousands of AI citations per month. One of his consulting clients, an HVAC company in Berkeley, went from invisible to ChatGPT’s #1 recommendation in their market within weeks — no ads, no backlinks, no review manipulation.
EntitySeal is the productized version of that work — the same engine, built for any business to use.
Find out what AI says about you
Are you invisible? Is AI getting you wrong? Find out in 60 seconds.